Sunday, February 19, 2012

Top 15 Ways to Build Backlinks

If you have a website or blog, you will know the importance of backlinks and SEO (search engine optimisation). They bring traffic to your site and, if it is a reputable site that is backlinking to you, your search engine ranking.

But for those who don't know, backlinking is the process of getting a link to your site placed on a webpage. Now that it is on their site, people who see it may click on it and land on your site. This is great because it brings more traffic and therefore (if you have monetised your site) more $$$. Backlinks also improve your search engine ranking. Search engine ranking is how much the search engines, ie - Google, Yahoo!, like your site. If it has lots of reputable backlinks, the website will appear high up on their search results for certain keywords. Obviously, being on the 1st page of Google results is great, but it takes a lot of work. Here's the top 15 ways to build backlinks:



Submit site to directories. These are basically giant catalogues of web sites and, in many cases, offer high quality free backlinks. One of the best is the Open Directory Project
Article writing and submitting. You submit articles to article directories and they let you put your link at the bottom. This means your link is surrounded by keywords giving it more weight.
Forums signatures. If you take part in forums, especially those related to your site, post a link in your signature. If you are respected on these forums, or post a helpful nugget of information, then people will click on these links.
Blog posts. If you are blogging then always include a link back to your site. You can also interlink all your sites, especially if they are liked by the search engines. Some blogs also like a guest blogger - you could write and article and you'll get a free backlink from the site's owner in return.
Link exchange. Aah! Ye olde link exchange. Used from the dawn of the Internet, you mail a site owner to see if you can exchange links with him. You post a link to him on your site, and he reciprocates this. Easy!
Reviews. Ask for reviews of your website and you'll get a backlink from the reviewer.
Contribute/create something for free. Anyone who uses this will see your link. These people already like you so they may click on it.
Create a top 10 list. Top 10/15/50/100 lists are great pieces of linkbait. They will draw links from lots of sites if people know about them.
Run a contest. If you run a contest on your site this will also attract plenty of backlinks.
Host a collection of free tools. If, on your site, you have a ton of useful tools, then share them! These will attract links like there's no tomorrow.
Interview experts. Try and get some interviews from experts in your niche. Chances are they will link to your interview and this will also drag in links.
Get interviewed. On the flipside of number 11, if you know a lot about something, get interviewed about it. They'll let you have a link for your trouble so it's worth it.
Social networking. Create a group on Facebook or MySpace. Not only will you get a link, but loads of people will see the page and click on it.
Create quizzes. Again, just like top 10 lists, they are great for linkbait.
Make an offer to buy Microsoft! If it breaks through the news, you'll get a LOT of traffic to your site. Beware though, this could land you in court if you don't check it VERY carefully beforehand.


Right then, that's the top 15 ways of building links. If you follow these you'll get tons of links in no time!

Top 7 Ways to Get Backlinks

It will be an exaggeration to say that maintaining and constantly improving upon the website is an easy task. However, constantly updating the site will be of no use if there are not adequate visitors for the website. This is the reason why a large number of people constantly keep trying to get backlinks for their website and increase their visibility in the Internet market.

A large number of people are still unaware of the concept of get backlinks. A backlink acts a vote in favor of the site. Just as all the votes are equal, similarly backlinks hold equal importance as well. However being able to gather a large number of healthy backlinks is a tough call, which requires sufficient amount of effort and clever online advertising. However, there are some tips available, which is utilized to get backlinks for the website in a moment. These include:



Online companies can try to write an e-book on the products, services it deals in, and give it away free to the target audience. The charm of a free thing is hard to resist and chances are there that individuals are driven to your website.
Creating some own SEO tools can also help an individual to get backlinks.
Submitting regular posts on the blog page, discussing the products and services, their features and adding new posts regarding recent updates can also help.
Reviews can be bought online on pay-per-basis.
Articles can also be submitted to article directories for free.
It is better to hire efficient writers for posting premium quality content on the website.
Reviewing stuff on Amazon and leaving a link to the company's website at the end will also help.


It is extremely important for any website or blog/site to have a steady traffic directed at their web page that is achieved by these quality backlinks.

SEO And Making Backlinks With Blog Network

When you have a blog network, it can be very hard to rank because there are so many of them out there.But that doesn't stop people from trying. When a website is having trouble moving up in the ranks, the first thing they do is decide to use a little search engine optimization. Now they have to sit down and think about what is working and what isn't. When you are trying to rank better than everyone else you really have to analyze what is wrong and where improvements need to be made.

One way to optimize you site is to use backlinks. Backlinks are links that are coming into a website. There is no limit on how many backlinks that you can have. In fact, the more backlinks that you have can only help give users an idea that your site is an authority or is ranked due to importance. You may recognize the term backlink as inbound links, incoming links and inward links.

For those of you new to having your own website, the search engines use the backlinks and the quality of backlinks to help rank a website. If you are using blog network, then you want to have as many backlinks as you can. It is a dog eat dog world when it comes to ranking blogs, there are over 584,000,000 search results for the word blogs alone. How can you compete?

You should have an interested topic for your blogs, try to make them different than the others. Use as many backlinks as you possibly can. This will help out a lot especially if other bloggers are doing nothing to improve their site. The whole idea of having a website is to make sure that people are seeing it. If you are on page 10 of the search engine, it is going to hard for people to find you via natural traffic.

If you want to use as many backlinks as you can, keep in mind that Google does not scope out sites that are password protected or dynamic web pages. So be open as much as you can to the search engines. If you are using a type of software on your site, they be able to keep track of backlinks, so you can be aware of what is going on with your site at all times. Remember, things don't happen overnight. You have to have patience to work the search engines.

How to Use Directories and Backlinks to Get More Visitors to Your Site

One of the main ways that Google decides which sites are "better" or more relevant to a particular search than other sites is by the number and quality of incoming links the site has.

An incoming link is a link that takes a visitor from some other site into your site.

These links are usually called "backlinks", which is a horrible name, but since it's sort of the industry standard, we'll use it here.

The main idea is this. The more backlinks your site has, the more popular it must be. If people like your site, then it must be more relevant than similar sites for a particular search term. Which all means that Google will rank it higher.

It used to be only the number of backlinks that mattered.

Internet marketers quickly figured out they could game the system and just create sites full of links to other sites in order to rank those sites higher. Google fixed that with the idea of TrustRank-which basically means that links from "trusted" sites count more than links from any old where.

For instance, a link from a .gov site would be highly trusted. So would a link from an .edu site.

So now, it's not only the number of backlinks but their quality that matters. At the moment, Google still looks at links from many directories such as Yahoo!'s directory as "quality" links. So the benefit you get from listing your site in a directory is in getting the link from that directory.

You'll get more benefit from paid directories than from free directories. It's hard to measure this, but I'm of the opinion that links from free directories are next to worthless. I have seen some increase in traffic from some paid directories.

There is one paid directory that really will give you a boost in traffic and that's Yahoo!'s paid directory.

Yahoo!'s paid directory is not inexpensive. It costs about three hundred dollars per year. That's not for inclusion either! That's to have them look at your site and decide if they are going to include it.

If you're going to pay this much for a directory listing, then you'll want to hold off on monetizing your site before it gets listed on Yahoo!. As with all directories (or most directories), there seems to be a bias against commercial sites.

I have seen a fairly large increase in traffic when one of my site's gets listed on the Yahoo! directory. I don't think this is because of the direct traffic through Yahoo!, but because Google really values that link from Yahoo!'s directory to the site.

After being listed on the Yahoo! directory, I've noticed that Google ranks my site higher for several of the keyword phrases. Yet another clue to the SEO effect of Yahoo!'s listing.

Directories are great for increasing your page's rankings in the search results. So, they definitely need to be part of your off-site SEO strategy. In all honesty, however, there are other things you can do that will have even more impact.

SEO Strategies For Higher Search Engine Result Rankings

The foundation to a successful search engine optimization (S.E.O) campaign is a well researched keyword plan. Being quick to implement changes, or not fully optimizing for a specific keyword can cost you a fortune in lost traffic. SEO requires you to have a lot of patience and careful planning for effective search engine results. Utilizing free websites and SEO tools like Alexa.com, Yahoo answers, Google Keyword Tool, and Google suggestions will save you alot time and a big head ache when trying to rank for a keyword.

Keywords are worthless without well written content. Only write new and original content, Not only will it help rank better, Search engines will penalize you if its not. The best way to optimize your content for a keywords is to write a compelling or catchy article with a balanced keyword density. Optimizing for only one or two keywords will get the most SEO value out of your article.

You can reinforce your content by using an article syndication. Write a press release about your site, Leave a backlink and use a keyword in the anchor text. This is a great way to get quick traffic and quick attention from the search-engines to your site.

Social bookmarking is a very effective tool in actively getting quality backlinks to your site. Social bookmarking sites like Digg and delicious get crawled every single day, Having your site bookmarked on these social bookmarking networks will also get your site cached and indexed, leveraging your SEO.

Ranking for a keyword is not a open and close job, but a ongoing project. A lot of things change, What may be true now may be irrelevant in the future, Search engines get smarter, People get smarter and search engine rankings are never permanent. Actively updating and optimizing your site helps natural traffic growth and to stay competitive and on top in search engine results.

My First Website - Off-Page SEO

After the website and individual pages are created you need to focus on promotion. Promotion is any activity that results in a link back to your website. Getting links at relevant places or authority sites is essential for high ranking. Links have two purposes. The first one is obvious--visitors can follow it to come to your site. But the second one is not so obvious--links are also a measure of page relevancy. They are used by search engines to determine which pages are more important then others.

Getting backlinks is not easy. You need to know few tricks but you also need to be patient. Website promotion is a long term project--the results will not be immediately visible. The best way to track the progress of promoting a website and to monitor the number of backlinks is to use a dedicated SEO software. However, you can still get the number of backlinks with the Yahoo's Site explorer utility. Site explorer lists all links for a website that are known to Yahoo. Usually this represents almost all backlinks for a specific website.

Natural Linking

This is the easiest way to get links. You don't have to do anything except having an interesting page. When people find something interesting on the web they create a link to it on their blog or at any place where other people may find it useful.

Blogs

Most blogs provide a possibility to comment articles where each comment can include a link. Blogs are the easiest way to get links but you should be careful. Do not comment just to get a link. Try to add some useful content to the page.

Forums

Forums also provide a way for discussion about various topics. Usually each user has a possibility to add a signature which may include a link. The same rules valid for blogs also apply here. Do not post useless messages just to get the link. Try to contribute to the discussion.

Articles

Articles provide a great way to promote any website. You have the possibility to write about almost any subject and you can also add links to your website. You can publish articles at many article directories. The only requirement is that you provide some original and useful content.

Unfortunately, there are two types of links. Many links in blogs and forums have the "nofollow" attribute. This property labels them to prevent from being followed by search engines. Another consequence of this attribute is that such links do not count for the PageRank calculation used by Google.

SEO Tips on Backlinks - 7 Important Considerations For Your Website

Every serious Internet Marketer is focused and committed to increasing their page rank (on search engines) and thus improving their Search engine optimization (SEO). One of the most important tools used to achieve this is "backlinking"

Backlinks are links on other websites that are directed back to your website. The importance and popularity of your website is determined by how many website owners consider a link to your website, worthwhile. More backlinks equals more love from the search engines.

Google sets the standards for page ranks because they have the biggest market share of search engine traffic. However, Google is interested in 'quality" backlinks to your site. These quality back links would be backlinks from sites with similar content to yours.

This fact goes a far way in determining the success of your website and marketing efforts.

A search engine calculates the keyword relevancy for a site based on the percentage of related content found sites being linked. So, if you are writing about building a website and links to your site have nothing to do with building websites, they will not be considered relevant to your content and will lose page rank or be totally ignored by the search engine spiders.

There are several ways to achieve higher page ranks by backlinking but be careful to pay special attention to the following:

1. Avoid link farms (intentional interlinked pages designed to fool search engines that pages are more important than they really are) If your site is linked to such sites you will lose page rank or be ignored by the SE spiders completely. These offending sites usually use black-hat techniques to drive traffic; have many pages of outbound links; have no content on their pages.

2. Check on your links and monitor which sites are linking back to you. If all the links are outbound from your site and no reciprocal link is coming back to you, the sites on the other end of your out bound links, is getting all the traffic and page rank. Your site will be considered a dud.

3. Focus on your target audience and link to sites that have related content.

4. Do not link to sites that have a zero page rank.

5. Avoid sites that do not have their home page linked to their link pages. (search engines ignore link pages generally.)

6. Provide HTML code for your links so that they can be copied and pasted on their link page.

7. Visit websites with high ranking pages in your niche and get in touch with the site owner. A webmaster will more quickly link to you when he/she sees that you visited his/her page and the benefits his visitors would derive by linking to you.

The above techniques, when applied should go a far way in building a reputation for you and your website and will create for you a huge targeted following, for FREE!

Climbing to the First Page by Getting Backlinks From High PR Websites With Your Anchor Text

While nobody can really guarantee a #1 ranking on any search engine, it is no doubt to increase your chances markedly.

In order to rank high on Google, Yahoo or Bing, you need backlinks and a lot of them. Moreover, it is not too difficult to find out sites that you can put your links on, it is rather boring to get a larger amount of backlinks.

As you know, there are many factors determining how your sites rank on the search engine results page. Links returning to your site from related pages with the proper anchor text are likely the most significant component. That's why an SEO link building service may help.

Once you build enough backlinks from related sites, with your keywords as anchor text, as the result, you will get on first page finally. How many backlinks depends on your keyword phrase and the competition for that phrase. Enough could be hundreds or could be thousands.

Do some keyword surveys to select which keywords are best to target at first. AdWords tool seems to work effectively to see which terms are actually looked for and then head over to the search engine and see how much competition you have.

The more competition you have, the more related backlinks you'll need in order to rank high.

If you have just a personal page and only want to rank for low competition keywords, 20 or 30 backlinks should be enough. But if you are in a business that has some kind of competition, a few backlinks will not help you too much. You either need to build a huge chunk of links or keep adding links on a regular basis.

Don't get fooled by Mr. Google. If you search Google for backlinks, you will be shown with none or a few. If you do the same search on Yahoo (Site Explorer - Yahoo! Site Explorer), you will see many, many more pages. (Google will tell you exactly how many backlinks you have, but you have to sign up for the Google Webmaster Service (free)).

It looks like they want you to think that links are not the key. And even though you know they are important, they want you to believe you only need a handful to rank high, so they only show you a few.

It is advisable to use a reputable link building service to build up thousands of backlinks for you. You might see a short improvement in your ranking. It's necessary for you to build links constantly to create a different story. Build related links every month and you'll have an impressive amount in several short months.

A few hundred links are built monthly are very natural. Popular videos or funny stories that are shared by many people are also powerful in building backlinks. There are simply hundreds links that appear over night and I have only seen YouTube, Meta Cafe or any other video hub or web 2.0 property getting better and better rankings.

I advise that you build a decent number of backlinks to your site, using the keyword phrases THAT CONVERT. You do not want to rank for "Kites" but rather rank high for "buy Kites" or "I need Kites" or something similar with those. Hence, when you do your keyword research, ensure you approach the BUYERS, not the browsers. With buyers I mean anybody that would perform the desired action on your page.

If you have enough time, you can do the link building yourself, or you can outsource it and let a link building service do the work for you. The main thing is: Your goals targeted.

It is best to get links for your URL with your anchor text on high PR web sites. The PR can differ from 1 up to PR 5 or more. The web sites that you use for that are web 2.0 sites and blogs.

It is done by finding sites that have a high PR and contributing content that adds value to these these sites. This basically means to write related comments. It is very labor intensive task, but this way you only get links with very high quality, as the site owner has to approve the link. Once a link like that is in place it will usually stay there for years to come.

Noticing that all links are dofollow, from high Page Rank domains and the page itself is related to your keywords. That means your link gets real link juice from pages that are trusted by Google.

These custom-made links are the highest quality links you can get, aside from someone independently writing something nice about your product or service and publishing it on their web site.

As it does not make sense to build a bunch of links and then do nothing you should order it as an ongoing monthly service.

Harnessing the Power of Social Bookmarking for SEO

As SEO professionals we are constantly searching for ways to get our sites ranked and indexed better.

We all know that backlinks are "life blood" that get a site ranked higher in the search engines.

Black hat SEO experts in the quest to get one way backlinks till now relied on various methods like blog comment spam and referer log spam.

The latest technique is using social bookmarking to get one way back links.

What is social bookmarking?

Social bookmarking is utilizing a web service, where users create a public repository of bookmarks pertaining to sites that they like.

The concept of social bookmarking dates back to 1996 with the launch of itList.com, followed by services like Blink and hotlinks and many more. But,the popularity of Social Bookmarking increased with the advent of the most popular bookmarking site till date, del.icio.us.

To the uninitated, these bookmarks may seem like geekspeak, but from an SEO standpoint these can build you a massive amount of backlinks which seem to originate from authority sites.

So how does one go about utilizing these social bookmarking services?

You simply sign up for an account and then post your urls. Each post requires you to enter the url, a title for the anchor text, a short description and of course the tags under which you want your link bookmarked.

A tag is a keyword which acts like a subject or category. Each user "tags" a webpage or image using his own unique tag. An image or webpage may have multiple tags that identify it. Webpages and images with identical tags are then linked together and users may use the tag to search for similar webpages and images.

Most of these services give you a personalized book mark page that has all your bookmarks displayed, and though when you start out the pagerank of your personalized page might be zero, it slowly builds up over time.

An additional important point worth looking at is that each tag page on the site has a pagerank which gets passed on to your site.

For example the page for the tag "advertising" has a pagerank of 3.

Below is a list of various services that you can utilize to boost your page rank

1) http://del.icio.us/ : This one of the most popular of all social bookmarking sites and has a huge pagerank of 8.

2) [http://digg.com:] Digg is a technology news website where users submit stories for review, but rather than allowing an editor to decide which stories go on the homepage, the users do. Digg is a site with a pagerank of 7

3) <a target="_new" rel="nofollow" href="http://www.reddit.com">http://www.reddit.com</a>, Page Rank 7

4) <a target="_new" rel="nofollow" href="http://www.blinklist.com">http://www.blinklist.com</a>, page rank 6

5) <a target="_new" rel="nofollow" href="http://www.simpy.com">http://www.simpy.com</a>, page rank 6

A great way to get visitors to your sites to bookmark your website is using a neat service available at <a target="_new" rel="nofollow" href="http://ekstreme.com/socializer/">http://ekstreme.com/socializer/</a>

This service provides a small snippet of code that when added to your site creates a special link on your site. When any visitor clicks on this link they are provided with a large list of social bookmarking sites which they can add your site to. In case your website is a wordpress blog a similar wordpress plugin called Sociable that can be found at <a target="_new" rel="nofollow" href="http://push.cx/sociable">http://push.cx/sociable</a>

Thus, using social bookmarking you can improve the ranking of your website and gain valuable pagerank.

Calculating the Link Juice (Value) Of Backlinks to Webpages - Manual and Software Options

A backlink is a link from one webpage to another. An internal link goes to a webpage on the same website whereas an external link goes to another website.

Link juice is the currency of backlink value. Each link acts as a recommendation or vote. The total value of link juice coming into a webpage testifies to its authority or reputation. Provided the receiving page has outbound links, the link juice flows out again and is distributed in equal proportions.

Backlinks are not of equal value. Google tells us, through their spokesman Matt Cutts, that the algorithm for determining the link value from a link depends on the reputation of the linking page (PageRank) divided by the number of outbound links. There is a slight necessary reduction otherwise the system would implode.

The number of inbound links to a webpage can be determined by searching for 'link:pageURL'. The results vary for the different search engines. Google tends to show a relatively small number as it returns only links that have a PageRank of at least 3 or 4. My preferred search engine for this purpose is AllTheWeb.com. It would be possible to visit each linking webpage and determine its PageRank and number of outbound links. However, this would be prohibitively time consuming.

Backlink Checking Programs:

Link Popularity Check: A free program that finds all the backlinks to website homepages on AllTheWeb, AltaVista, Bing, Google, and Yahoo.

SitePopularity: Finds the number of inbound links to a URL (homepage or internal page) on Google, Yahoo, AllTheWeb and Altavista. The free version looks at a maximum of 10 URLs.

BacklinkWatch: This is a free program that finds all the backlinks to a webpage and the anchor text, PageRank and outbound links on the linking page. It provides no means to calculate the value of each link and no facility to export the data.

SEO SpyGlass: Locates all the links to a webpage on the search engine(s) of your choice. The program then looks at each inbound link for several factors. By including the PageRank and total number of outbound links on the linking page, the program will calculate the link value of each inbound link to the webpage by dividing PageRank of the linking page by the total number of outbound links. There is a small reduction as explained above. It is possible to highlight all the data and copy this into a spread sheet such as Excel. The total link value of all the inbound backlinks can then be determined by summation.

Rank Tracking Programs:

Link Assistant's Rank Tracker: This program finds the top webpage of a website for a list of keywords on user selected search engines and records its current position. Changes in positioning over time are presented in tables and graphs.

Those engaging in backlinking campaigns should monitor progress with a selection of the above type of programs. Otherwise they may be indulging in potentially uneconomic activity.

Building Backlinks for Search Engine Optimization

A backlink is a link back to your website from somewhere else on the internet. When Google or another search engine sees that your site has been linked to from somewhere else on the internet, your page suddenly seems a bit more relevant in the eyes of that search engine. Backlinks are an incredibly important part of Search Engine Optimization for your website, and while you could simply create the content and hope other people find and link to the great information you are putting out there to be found, sometimes it doesn't hurt to give your website SEO efforts a little push.

The best way to organically promote your website, and build up your backlinks, is to register on forums that are related to your website and highly trafficked. You can then become a part of those communities, leaving a link to your website in your signature or on your profile page. Those signature and profile links not only let the members of the forums you participate in check out your website, but they also help to improve your search engine rankings!

In addition to participating on forums, you may want to hunt down bloggers that are relevant to your business and send them information about your products for them to review. If you read their work and make comments on their posts, sometimes there will be a section there to leave a link to your website. If you enjoy writing, you could even offer the blogger in question a "guest blog post" written by you, and that would surely contain a direct link to your website as you would put it in the post somewhere!

These are just a few methods used by Search Engine Optimization companies themselves to build awareness, recognition, and the search engine relevance of their websites! If building backlinks seems like a lot of work to you, that's because it can be. Sometimes it's easier to just have another company entirely (such as ours) do all your link building for you.

There are also a number of other methods to build backlinks to your website, however many are frowned upon by search engine systems. These include a number of programs or automatic services that post to blogs, RSS feeds, URL rating services, etc. Before you proceed with any automated system you will want to make sure it is fully researched and vetted not to get your website sandboxed by Google or any of the other search engines which will severely impact your website's viability.

The Myth Behind Backlinks - Well Explained

The term back links has been doing rounds in the circle of Search Engine Optimization (SEO). And if you are someone stepping into the domain of Internet Marketing (IM), you may not be able to comprehend the importance of these in the implementation of optimization of your website. These play a very vital role in increasing your website ranks of the search engine Google. If you are using online marketing strategies such as adwords, adbrite, etc which charge for your advertisements, then probably you need not be concerned about these backlinks. So let's take the case that you are depending on organic means of increasing your rank in Google, which don't demand pay, and you are inclined towards getting your website published in the first page of the google search results and you neither understand SEO techniques nor have any professional to carry this puzzling strategy for you.

In short, backlinks are one of the hyperlinks on a website which is present somewhere on the web which traces back to your website. To be said in the simplest way, it is a backlink.

The concept adopted by the Google is bit different from other search engines like yahoo, bing, etc. the latter search engines consider your website factors more rather the Google uses backlinks to find out if your new site should get published in the top search results or not.

The anchored text in the link and the authority of the website from which the link is coming are the factors used to decide the rank of your website and in the case of using organic search engine results (free ads), the backlinks are very quiet influencing factors that affect the rankings of your website in the search results.

Having said so much, the question troubling your minds is pretty obvious! How to obtain these backlinks for your website? In the early days, probably you need to make a polite request for such a link form the webmasters and favor them in return by agreeing to provide one on your website for them.

The whole thing today is not very practical and Google is completely against the concept of reciprocal linkage where people link to each other's website. Reciprocal links are of no value and adding to this, the number of links required to reach what you wanted are also more.

Other than the above mentioned entities there are a number of other things which have to be considered as well such as the attributes of your link as well. Even if you procure a thousand links carrying a no follow attribute it does not contribute much towards the page rank of your website. Some people also say that the site contributing a link must be relevant to yours but from my personal experience I do not agree upon this. Overall backlinks play the vital role towards pagerank so make the best use of them.

SEO Strategies - How to Increase Your PageRank

Search engine optimization can be divided into two parts: on-page and off page optimizations. While on-page optimizations are mainly focused on activities to properly emphasize target keywords, off-page optimization means promoting our website and creating backlinks. Backlinks to our site have at least two functions. The first one is obvious. People browsing the web can follow the link to come to our site. The second one is increasing the reputation of the site. Backlinks determine also the famous PageRank--a numerical value which represents the authority of our site.

PageRank is calculated from the PageRank of all backlinks that point to specific web page. More links means higher PageRank, and links on pages with higher PageRank are more important than others. Links can be marked with the nofollow attribute--such links do not contribute to the PageRank calculation. While PageRank is a very convenient way to quickly determine relevancy or authority of the page, the number itself is not so important. This number is important when we choose pages for promotion, when we buy websites or when we would like to determine the page quality or relevancy. But for the SEO purposes it is more important to get top positions on search result pages.

While PageRank is one of the factors used for page ranking, it is only one of many different factors that determine positions on search result pages. From the PageRank we have no immediate benefit, while top positions in search results mean free traffic. Therefore, our activities should not be focused to increase this magic number but to get pages on the top positions in search results. However, good off-page optimization will achieve both goals. With relevant links the PageRank will go up and ranking positions will also improve.

There are many ways how we can get backlinks and promote our site. The best way would be to have quality content that will attract visitors and other webmasters. Good, quality content will cause other web page owners to create links naturally without our intervention. Another important fact is that we should never avoid links with the nofollow attribute. While such links do not contribute to the PageRank they still count. You should always use all link opportunities regardless of where they come from. Another popular ways to get backlinks are forums and blogs. You can easily contribute to the discussion and add a link to your website without being considered as a spammer. Article marketing is also a popular way to promote your site and to create links.

Why Quality Backlinks Are So Important For Your Website Rankings

If you are familiar with search engine marketing, article marketing, or just SEO marketing in general, it's very likely that you have heard of the term 'backlinks' or "back links", and what makes them so important in the quest to make your website rank higher in the search engine directories.

For those of you who don't have a clue as to what back links are all about, and why they are so important, here's a quick overview of exactly what quality backlinks will do for you.

When it comes to the major search engines, the number of backlinks, combined with the overall quality of the backlinks will ultimately determine your positioning within the search engines.

Backlinks are simply external web links featured on another companys' website, that direct key targeted traffic to your main money webpage. These are called 'Inbound Links'. They are similar to a map leading back to your site.

Backlinks are extremely important in any marketing campaign because major search engines like Google and Yahoo place significant weight on websites that have a good number of quality back links. Some of the smaller search engines don't rely so much on backlinks and use other methods to determine where your site will rank.

If you are looking to rank for specific keywords within the search engines, especially Google, you can simply apply what we, in the industry call "anchor text" along with every back link generated to your site. The actual anchor text is when you define a link using keywords, rather than just using your website's title or URL address with every link, such as the phrase that we use for our advertisements, "Free Quality Backlinks." For this site, our phrase along with a banner and url address to our site, would look something like this:

"Free Quality Backlinks-Submit Yours Today" or "Submit Quality Backlinks". This phrase, when clicked, or read by the search engines, would then be associated with our web address and Google and other search engines see this as a roadmap to our site and put a ranking on each backlink. The more relevant each backlink is, the more power Google assigns to it. A backlink to your site, from another similar site is called relevant backlink, and is worth more in the ranking numbers than a backlink to out site, coming from an article writing site. See how it works? relevancy is the word to remember when looking for sites to get quality backlinks from.

One of the easiest ways to go about getting massive amounts of backlinks is to hand submit to as many Free Backlink Directories, forum postings, leaving comments on blogs, writing articles and publishing on article sites, all while leaving a trail back to your own site, wherever you go. Think of it as leaving breadcrumbs as you walk in the woods.

On most free backlink sites, You can elect to hand submit your links to backlink directories on one day, and then use the paid version of backlink marketing services on the next day, and pay a small fee to have someone submit to hundreds or thousands of places for you. This process works very well for many sites and cuts down on the actual time on the computer. Someone looking to promote their site by hand and get good results can expect to spend a week typing and submitting, but also by paying a submit service to submit your link to 300-500 directories for you, this will get you started. If you have the time in the beginning, try to submit you link to several sites, every single day for a while and you will see your site move slowly up the Google ladder until you someday reach Googles' Page One.

Once you achieve your rankings in Google, it does not mean that you can stop getting backlinks and remain in that position. You must change the content or add new content to your site and continue to get quality free backlinks forever.

How to Get a Site Viral Through Backlinking

Everyone has seen those wild viral videos or those bizarre tests, quizzes, funny stories and odd slideshows. Everyone has a good laugh and passes them around the office, but what does this viral content do for the creator and their site?

Going viral can do several things, it can bring notoriety to whoever created the zany video or flash game, giving the creator basically a resume that everyone has seen. Film makers and video artists can show off their skills and web or flash designers can show off theirs. There always seems to be a news story about someone making it big because of their YouTube videos have a lot of views.

Going viral can also make people money, either by advertising revenue sharing (like YouTube does) or by people hosting their own ads on their site.

Striking it rich or getting a job from viral content is hard to do, but the biggest draw of viral content is the almighty backlink. Back linking, for those who don't know, are just that, links back to a site. To site owners and webmasters, these SEO links are like gold. Every smart site owner is constantly thinking about how to get backlinks in what is called link building. This is because each backlink gives some credibility to the site it links to -- and the more credibility a linking site has, the greater the credibility given. Search engine rankings are based on this credibility, if a site has a lot of valuable backlinks, then it will rank much higher in a Google, Bing, Yahoo!, Ask, etc. search.

Higher rankings, of course, mean more viewers and more money (if the site has advertising). So most every piece of viral content burning through the Blogosphere, Facebook, Twitter, Digg and office inboxes is pointing at someone's site.

Going viral to get backlinks is the ideal way to boost a site's rankings and will trump any other sort of link building campaign, but it is quite tricky. But anyone who can take some time and create a viral video or amazing slideshow can simply sit back and wait for the backlinks to come in.

Article Marketing - Build Quality Natural Backlinks

Article marketing is great for building traffic to any website but it is also great for SEO. SEO is search engine optimization, which is a key step in building your websites rank in Google. Having a high-ranking blog in Google does wonders for your blog traffic. I am going to go over some keys to writing good articles and creating good backlinks. Articles are great for generating backlinks because they appear natural to search engines so you build your rank very easily.

When writing articles you want to keep in mind that quality content is the key to a good article. If you offer crap no one will want to click through to your link at the end of your article. The better the quality of your article the more traffic you will drive it is that simple. Put a link to your website in at the end of your article this will provide your backlink.

Now it is time to submit your article to directories. Submit your article to as many directories as you can keep in mind that you don't want to do this too fast. Some article directories will not publish your article if they find it somewhere else on the internet so be careful of this. There are many paid services that submit your article all over the internet with the click of the button. Make sure you read through third party reviews of this before you buy in to one of these.

One of the best ways to get your articles picked up by the search engines quickly is to social bookmark your articles. This is great to get your backlinks recognized by Google very quickly. You could use a bookmarking service or do it by hand which takes a lot more time but still works quite well.

Follow these techniques and you should have some quality natural backlinks in no time. This is not that hard it is just a bit time consuming. To make the whole process go faster do not be afraid to outsource the whole process. You can do this through a site like odesk.com or elance.com. It is very safe and easy to do plus you will save a bunch of time. Now it is time to get out there and take action. Don't wait around and waste time. These techniques work you just have to be dedicated enough to put it in to action. Don't wait get in to action now. Good Luck!

High PR Backlinks Have Become a Secret Weapon of SEO Pros

When trying to market your internet enterprise, it can be quite hard to bring your marketing program up to the level of your competition, particularly if you are in a particularly crowded niche. You could be wondering how it's possible to get your internet site a high page ranking in Google, so that whenever your future customers target keywords, they'll easily find your website before any one else's. As you read on you find out ways to utilize high pr backlinks to reinforce your website's visibility, and in what ways they improve your web business.

High PR backlinks appear in the shape of an educational, educational and interesting articles that you either write or get some other person write for you. In these articles, you advise your buyer about your service, or show them some kind of info regarding the solution your web site offers, such as counseling services or background checks. At the end of the piece, you place a link to your site so an interested reader can learn more about your product; this is called a backlink. With help from these backlinks attached to unique, engaging content in your high pr blogs, Google will start ranking your website higher in seriousness for your keywords.

There are several things you can do to enhance your odds of turbo-charging your rankings in high traffic search engines like Google. First of all, you have to make sure your articles are as educational and fascinating as practicable. Pay attention to your writing, or make efforts to hire a professional writer, so that you produce content that will present the reader with fresh information. The more valuable a reader finds your article, the more probable they will be to click on your backlink, which improves your website's position massively. In addition, make sure to have a good keyword density in your articles sprinkle your article with your target keywords enough that it gets picked up by Google, but not that much that it is affecting the readability of the manuscript.

Now that you know some methods in which to enhance your high PR backlinks, you can get a high page ranking in Google. Use these tips and implement it on high pr directories, giving your website the best chance of getting ranked well and making you visible to your prospects. With the aid of using high PR backlinks, your traffic will skyrocket.

The Common Misconception That SEO Alone Improves Ranking

Advanced marketers pretty much know the role that Search Engine Optimization (SEO) has to help drive traffic to a site, yet a lot of average people making efforts to market their website do not necessarily have a full grasp of SEO. Therefore, this shall be "SEO 101" to provide the average person with a better understanding of what SEO is and what it does.

Wikipedia defines SEO as:

"The process of improving the visibility of a website or a web page in search engines via the "natural" or un-paid ("organic" or "algorithmic") search results."

Because effective SEO may require changes to the HTML source code of a site and site content, SEO tactics may be incorporated into website development and design. The term "search engine friendly" may be used to describe website designs, menus, content management systems, images, videos, shopping carts, and other elements that have been optimized for the purpose of search engine exposure.

Optimizing your website for search engines is a methodology that utilizes certain techniques so that search engines can read and determine the relevance of a page (based on the keyword or keyword phrase that is being searched for). In other words, search results of keywords and keyword phrases bring up websites, based on the relevance of keywords and content of those website pages.

There are a variety of methods for doing this:



One technique for optimization uses keywords in hidden "meta data" within the code of the web page that Meta data consists of metatags (a tag line for title, description, keywords) and other tags, such as alt tags to add keyword description on images, tables, etc.
Another technique for optimizing a web page uses keywords within the page content in headers, hyperlinks or cross linking (links between pages of the same website), styling, and frequent content updates.
How pages are named is also an important SEO tactic. Web pages with URLs that contain keywords and keyword phrases increases the prominence of a page within search results.


Basically, in SEO, it's all about keywords and how they are used to improve relevance in search results. For example, if you were a pet store in Los Angeles and someone were to search for "pet stores Los Angeles", your website would probably come up in the search results if your site is properly optimized with that keyword phrase.

The leading search engines, such as Bing, Google and Yahoo!, use crawlers to find pages for their algorithmic search results.

The thing is, your website might come up on page one or page 6 or deeper, whereas many people don't end up looking that far. The higher up (earlier) your website is, the more "web presence" your site has. So, how your site "ranks" (the earlier, or higher position on the search results page; how it ranks among others with the same keywords) is another important element in Search Engine Marketing (SEM) or "search marketing" (SM).

Search Engine Ranking

As pointed out, SEO by itself does not improve search engine "ranking". Although it does aid in the search results of keywords and keyword phrases being search for, it isn't the factor that decides how your website ranks.

To rank higher up in the search results depends on another factor besides website optimization. And that factor is mainly based on "Link popularity". Link popularity has to do with "backlinks" (or inbound links from other sites to your site), particularly from "authority" sites (high ranking sites consisting of many web pages). Therefore, using methods to increase backlinks is another SEO tactic. And, to increase a website's link popularity, we move into using various search marketing channels.

Search Marketing

Search marketing (or inbound link marketing) utilizes various methods to help increase search result ranking. Wikipedia defines what this is well:

"It covers the spectrum of activities involved in performing SEO, managing paid listings at the search engines, submitting sites to directories, and developing online marketing strategies for businesses, organizations, and individuals."

Search marketing multi-channel communications include:


Blogging - writing optimized content in a Blog (web log).
social media marketing - integrated marketing communications to connect and engage with targeted markets.
article marketing - optimized articles submitted to a variety of article "hubs" or content centers that syndicate articles.
email marketing - a promotional campaign communicated via email
digital marketing - promoting brands using all forms of digital channels to reach customers (TV, radio, Internet, mobile, banner ads, outdoor digital, etc.)
affiliate marketing (for products) - rewarding affiliates for each visitor or customer brought about by the affiliate's own marketing efforts.
press release marketing- optimized press release distribution on the Internet
Paid search advertising - a method of placing online ads on web pages that show results from search engine queries (such as using the Pay-per-click business model with Google AdWords, Yahoo Search Marketing, Microsoft AdCenter, etc.).This method is a channel that uses keywords and keyword phrases for search relevance with a link to your website. In a way, this form of paid search is a "paid link".
Local directory or merchant marketing - a network of local businesses that combine a business listing and social networking to attract customers.


In all the above channels, the use of keywords and backlinks by internet and SEO marketers is predominately utilized.

In Summary

Good SEO can drive organic traffic to your website by utilizing optimization techniques, and may also involve the use of paid advertising on search engines and other pages, and building inbound links to your site. With the main purpose of SEO and SEM being to drive people to your website, it is important to make sure that, once they are there, that they take action. And improving your site's conversion rate is a topic for another article!

For What Reason Does Internet Marketing Not Work Without SEO?

Search engine optimization (SEO) should be considered a critical item of any online marketing strategy. This is important because there is a lot which can be received from search engine marketing in terms of website marketing and advertising campaign. Failure to prepare your web page for serps can end in a considerable loss by way of free advertising and is crucially gained from ranking well in search engines. This article will present comprehension of what search engine marketing is and will explain the reason why internet marketing desires at least some degree of search engine optimization.

SERPS optimization is mostly strategy through which a website is built to achieve good search rankings from famous engines like Google. This may be achieved in several different tactics and optimal seo techniques combine several different methods for one well orchestrated search engine optimization campaign. There are several aspects to take into account when trying to optimize your site for serps. This may consist of keyword density, prominence, META tags, titles and backlinks. Keyword density is one of the most common SEO tactics and mainly covers utilizing applicable keywords often included in the content of a website to show the relevance of these keywords on the site. This is important as search engines will certainly reward sites with optimal keyword densities with good search engine rankings in an effort to produce Web users with the most applicable sites for precise search terms.

The prominence of keywords should also be counted. This includes at how close the keywords nestle to the beginning of the site. The common error with this strategy is to expect the 1st choice to add keywords is in the 1st line of obvious text on the webpage. This is not valid mainly because serps crawl the code of a website rather than the seen words on the web page. This suggests it's easy to find multiple opportunities to incorporate appropriate keywords just before the specific obvious content within the web page. This would probably include the code for the title along with the META tags. Business owners who realize the possibility for incorporating keyword into the code secure an advantage over other competitors who only integrate keywords within the content on their webpage.

Another area of issue which is essential if you are interested in SEO is going to be backlinks. Backlinks are basically links which live on other internet websites and direct traffic to your web page. These links are considered important because many search engines place a value on inbound links due to the fact they're basically an example of one website recommending some other web site. Then again, while building backlinks it will be important to do so through other websites which rank well in search engines since many serps take into account the rank of the original site when analyzing the value with the incoming link. Angela's backlink building package is the best and inexpensive method. Angela's links include 30 high page rank websites deliver to subscriber monthly. You may choose to build your inbound links manually or use Brute Force Linking Loophole to automate Angela's links.

Now that we have in brief explained some of the essential theory of search engine marketing, we will illustrate why it is vital to optimize the site in its beginning. Search engine optimization is so vital mainly because most Online users highly value the results of serps and are likely to only go to ranking websites whenever they search for a specific keyword. Net searchers depend on search engines to serve the most relevant content first and are therefore unlikely to go to websites that do not effectively fall on the first or second page of search results. Therefore websites which rank better basically is receiving a great deal of zero cost advertisement from serps that location their web page at a good status. Website owners who are not spend time towards optimizing his or her websites miss out on lots of good web traffic.

5 Tips to Get 3000 Backlinks in One Click

Nowadays, Internet marketing appears to be increasing dramatically. It brings greater demand for websites. Your website would be a waste if it is unknown. To succeed on the Internet, visibility is a must. Your website must appears on the search engines. The best way to attract attention is that on the first page results of search engines that is in

Google Yahoo MSN

The first thing to do is SEO (Search Engine Optimization). The other thing to do is to create back links. back links are still a lot to give preference to search engines. Get one way links from popular sites are mainly two advantages: First, your site gets indexed when spiders search engine's crawl the site and the second is a popular search engine that your link is important. There are many methods to get inbound links. The easiest way is to ask the site owner to place their link on your website. It's simple, but the site ranks high not easily accept to place your link for free. You may have to pay them, link exchange with them or just look out for other web sites from your page rank is not good enough for them.

In this article I will tell you the five tips to get 3000 backlinks in one click pointing back to your blog: Start a pay-per-click advertising. I would suggest Google Ad Words as it is still the highest pay per click search engine advertising in the world today. You can also check others.

Submit your articles to social directories. A quick way to do this is to join Socialmarker.com. You will get all the top social sites over there like Stumble Upon, Digg, Propeller where you can submit your website or blog.

Article marketing is still a great way to create traffic and back links to your website. Ultimately, the development of a well written resource box that contains a link to your website is a way to get people reading your articles to visit your site.

Forums are a best source for advertising. Forums related to your business will get backlinks for your website. Forums are all about interaction, so communicate, provide tips, suggestions and people will respond to you.

My most favorite and recommendable tip is to have a software which will create backlinks for you. I suggest you get a backlinks software which will create up to 3000 backlinks....yes 3000 in just one click. Isn't it fantastic that without any effort or time you will get 3000 backlinks.

How to Get Quality Backlinks For SEO Success

Acquiring backlinks can be an incredibly important mix in your SEO, search engine optimization efforts, ignore them at your own peril.

Back links can be useful in a number of ways, firstly, most search engines, particularly Google like to see quality backlinks, and the emphasis here is on the word quality. Quality backlinks, in Google's mystical algorithm of relevance, proves that your site is in some way valuable or important, but that's assuming you go for quality links in relation to the keyword you are optimizing your site for.

For example if your target keyword is 'Nike trainers' then look for high quality links for that keyword.

Secondly, you can increase your site traffic with potential customers who find the backlink and visit your site and this will help to increase the overall visitors to your site.

So how do you get these all important quality backlinks? For one you need a well thought out and planned, link strategy, here are some of my suggestions.

1. Directories Not all directories are equal, some are worth more than others so don't waste your money, time and effort on directories that have a page rank (PR) value of less than 1. Ideally you would want to acquire directory links with a PR of 4+.

Make sure you are listed on Google and DMOZ, and if you're budget allows for it, pay for a listing on the Yahoo directory. These are high value directories and will certainly give your site a boost.

2. Press Release If you're a business, try writing and distributing a press release that would be valuable or of interest to customers, suppliers or other relevant stakeholders in your area of business. Potential newsworthy items could include, launching a new product or service, relocating due to expansion, taking on new staff or creating a new department. All of these are valuable PR opportunities, and don't forget to include a backlink to your site.

3. Article Directories Try and write original, quality articles and submit them to article directories. Article directories can be an excellent way to get quality backlinks to your site. Every time you write and submit an article that gets published you have the opportunity to place one or several links back to your site. Typically this is done via the authors bio or the resource box.

4. Posting comments Posting your comments to other articles on blogs takes little or no time at all and is an incredibly effective way of getting good quality baclinks to your site, especially if the blog is a high PR site and relevant to your keywords or site.

Aim to post useful and honest comments and Do not spam, go off topic, or post useless few-word comments just to get your link placed. If you do the chances are your comment will not even get posted.

5. High authority sites Finally, some of the better quality sites are.edu and.gov, known as high authority sites. Get a link back from one of these sites and you will likely gain a real boost for your site in terms of traffic and PR. Unfortunately, it is notoriously difficult to get a backlink from those sites, but it is worth a try if you have a site that is going to be worthwhile linking to.

Try the above linking strategies, and hopefully over time you will see a rise in visitors and in your site rank.

SEO Strategies - How to Achieve Higher Search Engine Rankings

Search engine optimization is not quick or easy. It is very tedious and requires a lot of patience as well as close attention to details, but the benefits of a great SEO plan is something that will pay off in the long run and will keep paying off for a long time. Optimizing for search engines will help drive traffic and rank for highly competitive keywords.

When you start implementing SEO it is better to focus and concentrate on one thing at a time. The best place to start is on the way your site was built, You will want to make sure that you have correctly optimized your content, tags, links, and page navigation.

The content or the keywords inside your text are the most important element of all websites. This is why you should thoaraly research and choose a keyword or keywords to optimize for, Having reoccurring keyword themes helps you get index by the search engines giving you authority to that keyword when searched.

When it comes to SEO and website tags there are two kinds to keep in mind, META tags and HTML tags, even though really META tags are HTML tags, META tags are just in specific places. Keyword tags and the description tags are the two most important META tags but not all search engines use or look for meta tags anymore and is why you should also using both META and HTML tags web optimizing your site.

When it comes to links on your page, you want to make sure that the links are relevant to your content and your website theme for you gain any SEO value. Other factors to consider is linking to not "shady" websites or having broken links will lower your search rankings so be cautious when exchanging or getting backlinks to make sure it is a well maintained, reputable site that you want to link to.

The key to achieving better search engine rankings is to make your site seem as "organic" as possible, Making your page growth seem as natural as possible, Getting 6,000 backlinks in 2 days is not natural and will cause it to get flag and penalized by the search engines, instead go for a slower, long term link submission. There are backlinking services that offer slow or a fast link submission option, Get a large bulk order and get backlinks over a longer period of time is a way to save your time and money with it making it appear more organic.

RSS For Great SEO

Would you believe that it is possible for almost anyone to get their blog, web pages, affiliate site or other website materials into the first pages of the search engines, including the big "G" ! Not likely, you are apt to say. Well, hold on to your hat. We have information for you that can blow the lid completely off what you thought was possible or rather, not possible, on the web.

You've probably heard of "RSS," which stands for "Really Simple Syndication." It's works sort of like the local television stations and the networks, where the networks broadcast their programs and advertising through hundreds and hundreds of affiliated local station "feeds" in order to reach the mass audience all over the country (or the world.)

In the context of the web, we usually think of syndication (or Really Simple Syndication) as a way of finding bits of content made available by others on the internet, that we are permitted to post on our own websites. And conversely, it is a method whereby you can offer whatever content you put out on the wab, and make it available to others to put on their website to reach more and more eyeballs. Certainly, if some of your material - whatever kind of content - is available at 10. 100 or 1000 websites, it stands a better chance of being viewed by a larger overall audience than if it is available only on your own "local" website, blog or webpage, no matter how much you try to promote that website.

So RSS is great for getting more content on a given subject to add to your own content or other material on your website or blog - to build it up and make it more valuable for your audience. And it's great for pushing your content out there to an ever larger audience. For these reasons, RSS started becoming a real factor on the internet between two and three years ago, and now it is really growing.

But you would be right to ask, "So how can I use RSS to help get me a higher ranking in the search engines? Well, as of this writing, not many people have learned how take advantage of RSS for Search Engine Optimization (SEO). But the key use of RSS in SEO is to generate backlinks, and the best kind for the search engines: one-way backlinks. Furthermore by using RSS, we can get these backlinks from websites that score very higihly with the search engines by a metric which they refer to as "Authority."

A technique that is pretty well known for getting backlinks and therefore better search engine rankng is to post or in some other way, get links to your materials by using the Social Bookmarking websites, Video Directories, Article Websites, Free hosts and Free Blog Hosts such as Blogger and WordPress. And if you have tried any SEO efforts, then you may have accounts with these sites. But,. as you may have discovered, many such sites now embed something called a "no-follow" tag in your material posted on their sites, essentially making it so that the search engines do not see, and do not count links to your material found there in their ranking calculations.

However, do you know that the majority of such sites offer RSS Feeds associated with your accounts? And do you know that most of the same mateiral found on the social sites that gets picked up through RSS and published all around - including the material with your links - does not does carry any nofollow tags. That means that wherever and whenever these links appear, they do count in the search engine rankngs!

If that notion has started to get your wheel's turning, then you are starting to get the picture. Now, if you search the web, you can find lots of material on the technical aspects of RSS. That is, how to publish via RSS and how to get material to read or republish via RSS. But you won't find much material yet on how to use RSS yourself for improving your rankings in the search engines - for professional, artistic, political, commercial or other purposes.

Chances are, if you are reading this article, then you are interested in the commerical application of RSS to get better search engine rankings, generate more traffic, get more clicks, sales, etc. But all these techniques apply just as well to marketing for any purpose - where you are trying to get more of something in front of more audience for - whatever reason.

If you are seriously interested in using RSS to greatly increase your effectiveness on the web, then you will probably benefit exploring both available techniques and available software to help automate and these techniques and make them easier to implement. If so, it is well worth your while to learn more about your while to learn more about using RSS to improve your search engine rankings. And, in the biggest surprise of all, it's a technique than can cost little to nothing!

Use SEO If You Want to Be More Than So-So

You may have regular customers who return to your website again and again. But most new traffic, and new customers reaching you via the Internet, will be generated from search engine enquiries.

Typically potential visitors will type in a key phrase or search term to the likes of Google, Yahoo, or Ask Jeeves. This will bring up access to relevant websites - often millions contained in hundreds of pages. Most people will not look further than the first page or two, often no further than the top ten listings.

These positions are highly prized and websites compete as best they can to gain first page listings for key phrases that will bring them business. Generally they do this by advertising, either through pay per click campaigns with the search engines themselves and/or by search engine optimisation (SEO).

The latter involves use of a variety of techniques to get websites taken more notice of by search engines.

Major search engines are able to react so quickly to key word enquiries because they have created their own databases. Major search engines such as Google do this automatically by 'crawling' the Internet, indexing the results within their databases.

When a keyword or phrase is entered by a search engine user, the search engine is interrogated for matches and response pages are created. The ranking of websites within those pages is determined by the search engine's internal algorithms - effectively ranking software that calls on closely guarded formulae to decide the relevance of each website to the enquiry.

Factors looked at are likely to include meta tags on the target website, the frequency of the key word sought (key word density) within text, visitorship and backlinks from other websites.

Not all backlinks count in favour of a high ranking. In general they should not be commercial, paid for, links and must be from other websites with relevant content. Also, the higher the ranking attributed to the website by the search engine, the greater the value that is given to the backlink.

Search engine optimisation involves making sure websites are indexed by search engines, that they are 'crawler friendly' so that the maximum information possible is picked up and indexed, that meta tags and textual content reflect the keywords and phrases most likely to bring targeted visitors, and, importantly, that there are sufficient quality backlinks in place to ensure search engine recognition.

The Internet is dynamic and does not stay still for a millisecond. New websites are launched all the time and new content added to existing websites. Visitorship ebbs and flows and backlinks are created. Search engines do not stay still either. Their databases are constantly updated while algorithms are revised and updated to reflect changing conditions.

This means that just like advertising and promotion, to be effective search engine optimisation cannot be a one-off activity but should be a continuing investment. But if undertaken with skill and dedication, SEO is cost effective (usually more so than pay per click campaigns) and, with growing competition for those high page rankings, a necessity for any commercial website.

3 Easy Ways to Create Backlinks and Get Free Traffic to Your Blog

When it comes to creating backlinks, most of us know it's important. But what most of us don't know are easy ways to do it. I have to confess, when I was getting started online I always knew I needed backlinks. But, getting them seemed like something only SEO gurus knew how to do.

Well, flash forward a few years later and I've cracked the code on some of the easiest and fastest ways to create backlinks and get traffic to your blog or website.

And that's an important point. While you're building your backlinks, it's definitely nice to get traffic as well. Beats waiting around for google to find you and rank you decently for a well searched keyword phrase or term.

So, here are the 3 easy ways to get backlinks to your site and drive free traffic. 1) Leave Blog Comments On Other People's Blogs This is one of the easiest strategies you can do. I once had a person doing this full time for one of my sites and I became a PR4 site quickly and got hundreds of unique visitors everyday.

But, if you're going to do this, let me let you in on a little secret. Make sure you target "DOFOLLOW" links. Let me explain.

Many sites are coded so that all links that point out have a tag that tells the search engines not to give credit to that link as a "true' backlink. Basically, it says "yeah we linked to them but they didn't earn it".

The search engine doesn't give you as much credit for these type of links. So the answer is to look for "DOFOLLOW" blogs that allow comments.

And how do you find these? Simple. A website already exists that you can use right now to find these blogs. The site is called DoFollow Diver. DoFollow Diver allows you to search for blogs that will count as a backlink for you. This is great. And it's free. So you really can't beat it. A good method is to find 5 websites each day and leave comments.

It shouldn't take you more than 20 minutes. And the more you do it, the better you'll get at it. You can also outsource this to someone else. Like, maybe even a neighborhood kid or your own kid.

So, to create backlinks and get traffic. Just look for topics related to your site or blog and leave a comment. Make sure it's a good comment. If you want to get a little sneaky, instead of leaving your name, you could put your keyword phrase in the name field.

And viola, you have created a backlink pointing your website. Now, keep doing it!

Here's the link to the website you can use to find related blogs that are dofollow: http://www.inlineseo.com/dofollowdiver/

2) Tap Into Traffic From YouTube With Your Own Link On Someone Else's Video This is something I've just heard about and I'm definitely going to take part in it. All you do is look for current YouTube videos that are getting a lot of views.

Usually this will be on movie trailers, songs with lyrics attached, etc. You can also search for videos that have to do with your website or blog.

You're looking for a few key things:

a) No link in the description

b) At least 50,000 views so far

c) The traffic is on an upward growth

d) How relative is the video to your website*

This can all be seen instantly when you find the YouTube video. Once you've found a video, simply contact the person who put the video online.

Let them know you'd like to pay them money to put a link in their description. Some won't go for it, but many will. And before you think you have to spend a ton of money, think again.

The examples I've seen so far, people have been paying about $20 to get a link. This is a good backlink and as the traffic increases, you should see a steady growth of visitors.

*This type of traffic is best suited for broad offers like "make money", "weight loss", etc. 3) Ezine Marketing - Having People With A List Promote Your Website (and you!) Did you know there are tens of thousands of ezines about all sorts of topics. Many are about your niche or website or blog. If you're unfamiliar with an ezine, it's just an online newsletter about a certain niche or topic. The equivalent of an online magazine.

All you have to do is find them and offer to provide free content to them, like an article or a video teaching something you know.

Many times, the people who run these ezines are starving for content and will gladly accept your article. What they get out of this is content for their list, and what you get is your website put in front of potentially thousands of people.

And here's the really cool part. Many ezine owners maintain a blog or website that houses prior issues. If they don't have this, suggest it to them. It will get them more traffic and grow their list.

So, if they accept your material, they will of course send it out to their list. But, if they also add your content to their website guess what you get?

An instant backlink.

And that's powerful. There's more than one ezine out there that you can work with too. Heck, you could probably even use the same content a few different times with different lists.

See the potential? You'll get traffic from the ezine when the newsletter goes out. You'll get traffic from the ezine owners website, and you'll get a backlink from their website that will help in your long term SEO plan.

So, there are 3 quick and easy ways to get traffic and backlinks. The key is to find out what you're best at and focus on that. Don't get scattered in too many areas. If you did these 3 things everyday, you'd be doing awesome.

So, get out there and get some traffic and backlinks.

Search Engine Optimization - Hire an SEO Company Or Do it Yourself?

This is a pretty simple question with a simple answer. But before you'll be able to answer it you need to know what actually SEO is, what you can do and what SEO companies can do.

Search engine optimization is divided into two groups: on-page and off page elements. On-page elements need, at least in general, only some checking and minor modifications. The goal is to emphasize target keywords. You can do this by placing keyword in page title, meta description, header tags, and the in page content itself. This is a very simple process that anybody can do it. If you are not familiar with the CMS you are using or you already have somebody that maintains web pages for you then you can simply give instructions what needs to be done. You also need to create an attractive meta description which would be displayed as a text snippet in Google search results. Page title length should not exceed 64 characters because this is the limit for search results.

The majority of SEO activities are focused on link building strategies. This is the real SEO which should bring your pages on the top positions in search results. To understand if you need to outsource this job you need to know what it takes to do SEO. The basic principle is very simple. You need to get as many backlinks to your website as possible. This can be done in many ways. The easiest ways are to post in blogs and forums. You only need to avoid focusing on your links and posting spammy comments. Try to be constructive and contribute something useful to the discussion.

Unfortunately blog and forum links are mainly labeled with the nofollow attribute. This attribute tells Google and other search engines not to follow this link and not to take this link into account for PageRank calculation. This means that such links are much less valuable than normal links. The best SEO effect you can get from normal "do follow" links from content related pages. There are two general ways to get quality links. The best and the easiest way is to have interesting content to which other webmasters will create links by themselves without any intervention. The second option is to write articles and press releases and publish them at relevant websites. Each such article should have few backlinks to your website, each with proper anchor text. So those are basically activities that SEO companies do.

Now you can answer the basic question. If you can write and submit articles then you will be able to do SEO for yourself. But if you run many websites then this means also a lot of work.

What SEO is All About and How Does One Succeed in Their Optimization Process?

The term SEO refers to Search Engine Optimization, a continuous process carried out to make a website to rank well in search engines for its main keywords. With the increase in number of websites on the net, the importance of SEO is also growing at a faster pace and this is well known to all webmasters and other professionals. A lot of things have to be considered in order to make a website to rank well in search engines. The most important factor that needs to be given high priority is the number of backlinks to a website because search engines such as Google, yahoo, AltaVista and others rank a site only based on the number of backlinks it has from other sites.

How to get more backlinks?

As I have told you earlier the importance of backlinks from the angle of SEO and now, you would have been thinking about the ways to increase backlinks to your site, am I right? Well, it is not so difficult to get quality backlinks to your site. A simple solution for this is, writing informative articles and submitting it to the popular article directories on the internet. Unlike other methods, submitting articles to article directory is cost-effective which can be done by all webmasters. By adding your website's link in the article resource-box, you can expect more traffic to your site. More the backlinks, higher your site will be ranked in search engines.

Simple steps to succeed in your SEO process:

1. Make your website free from HTML errors. 2. Keep your website TITLE according to the theme you choose. 3. Analyze and pick keywords that are neither competitive nor that are not frequently used by the people. Make use of keyword checker tool to analyze the competition and the number of times people use those keywords in search engines. 4. Make use of Social media sites to attract more visitors to your site and convert them into valuable customers. 5. Last but not the least, never ever under estimate the power of Search Engine Optimization. It is not at all possible to get high ranking for your site within a small time but by continuously optimizing your site will help your site to rank well in search engines in the long haul.

Building Backlinks in Search Engine Optimization

Search Engine Optimization (SEO) is all about building relevance and trust for your website. Between the two, a higher weightage is naturally given to the latter because it is obviously much easier to manipulate one's own website to improve relevance.

So, how do you build trust for your website? You build trust by creating backlinks from external sites - every backlink is considered a vote of trust towards your website. Alas, this is a simplified explanation because the search engines actually consider many other factors such as the trust of the linking site, the number of external links on the page, the placement of the link, text surrounding the link, theme of the website, anchor text used, whether a nofollow attribute is applied, etc.

Unless you have a relatively big company that is able to generate media attention, chances are you are going to have to actively go out and build your own backlinks. The trick is to build backlinks from different types of websites so that you have a mixed backlink profile. You should also spread the link-building work over an extended period to make the growth look natural, in order not to raise a red flag with the search engines.

One of the most popular places to obtain backlinks are from web directories. However, the search engines have caught up with the trend, and Google for example, started penalizing web directories in their search index and lowered the value of directory backlinks. However, there are still a handful of directories that are still worth considering like DMOZ, Yahoo! Directory, Business.com, and Botw, although they are quite expensive - an annual listing in one of these directories alone can run you up to $299/year.

Another major source of backlinks are content sites like Squidoo and Hubpages. You have the freedom to submit articles of any topic and add your backlinks in the content. Because these types of sites receive millions of visitors every month, you not only gain the benefit of a backlink from a high trust website, but also potential customers who visit your website from the links in the article.

It is worth noting however, that sites like Hubpages have very strict editorial policies, such as the published articles should be original and not published elsewhere before. Authors are also scored based on the quality of their articles and their participation in the community. The author score is very important because a nofollow attribute will be applied to the articles if the score falls below 75, rendering the backlinks in the articles useless.

Online press release sites like PRweb and Singapore365.com are also worth exploring. Due to the nature of these types of websites, companies are given more leeway in promoting their products and services in the content - in fact, it is expected! And because most of these press release sites only accept paid submissions, you can expect your press release to almost always get approved, no matter how commercial they may sound. Most of the press releases submitted to bigger sites like PRweb also gets syndicated on Google News and Yahoo! News, giving your press release added exposure.

4 Killer Tips To Gain Quality Backlinks For Blogs

Backlinks serve as a backbone of SEO process for any website/blog. And the equation is very simple, the more no. of backlinks you have, the more authority will be given to you by the Google, resulting in better search engine rankings.

What is a Backlink?

Backlinks are incoming links to a website or web page. In the search engine optimization (SEO) world, the number of backlinks is one indication of the popularity or importance of that website or page (though other measures, such as PageRank, are likely to be more important). Outside of SEO, the backlinks of a webpage may be of significant personal, cultural or semantic interest: they indicate who is paying attention to that page.

Or in simpler words it is the no of outbound links from other blogs/websites. More number of inbound links, better the search engine rankings you get. One more advantage of backlinks is that you will start getting indexed as soon as you publish your article. So if you are not working on backlinks now, start working on it as soon as possible, you will gain immense traffic and rankings.

How to get Backlinks for your Blog?

Getting backlinks for your blog involves following steps:-



Writing quality articles: Content is the king, so research properly on your niche and come out with a quality article that can be used as a reference. It has great chances to get backlinks from other website as reference.
Commenting on same niche sites/blog: It helps getting one way solid backlinksand more over you will be getting traffic and better search engine visibility.
Directory submission: It is one of the oldest process of link building but must be done carefully. Avoid those web directories, which ask you to put a backlink to their website to get their website into directory. More over Stop using any automatic directory submitter if you are using any. Automatic Website submission will make your blog look spam and it can cost you a lot in terms of your Page rank or completely removal of your blog from search engine.
Developing network with other fellow bloggers: Start using social media, forums etc and developing a network among fellow bloggers. You can even ask for reciprocal links with them.

How to Create Good Backlinks

Backlinks are an essential part of any website. They are a measure of importance and authority of the website. Backlinks (in fact their quantity and quality) are also one important part of most search engine ranking algorithms. This means that all SEO methods focus on getting as many backlinks as possible. However, not all links are the same. If you start building backlinks without any strategy you may create links that will immediately look suspicious and may even hurt your website.

The most important rule for link building is to create links that look natural. Natural links are those links to your website which are created by other web users without your intervention. Such backlinks are a reflection of the quality of your website. If you have some interesting content then you will easily get some links from other pages. But if you start building backlinks with only one goal--to optimize pages for specific keywords your backlinks may look very unnatural. There are few link properties that need some additional attention.

The nofollow Attribute

Links with this attribute are of much less value than normal links. Such links also do not contribute to the PageRank calculation and therefore are less attractive for link building. But just because of this you should not discard them. Every web page that people naturally link to has some nofollow links. This is a "natural" profile of the page. In order to have a page with natural-looking links you should also consider to get some backlinks with the nofollow attribute.

Anchor Text

This is the text that actually links to your page. This text explains what your page is about. A good SEO practice is to use relevant keywords for anchor texts. But is you exaggerate by using only few different anchor text versions, your links will look very unnatural. You should use many different words not just target keywords. This will contribute to the natural link profile. If you take a look at yourself how you create links to other pages you will immediately get the point. You never use main keywords of linked pages for anchor text!

Page Relevancy

This is also an important factor. If the page content where a link to your website is located has nothing to do with the content of your page then the link is not considered to be relevant. For example, links to articles with SEO advices are rarely found on health care pages. Of course, there are many situations where you will get link opportunities on not so related pages. You should always use all link opportunities because every link counts.

How to Build SEO for Your Website the Right Way - Know What Google Wants

With the large number of websites currently available on the internet, it is becoming increasingly difficult to be noteworthy to Google and other search engines. If your website is well established, you are at least a step ahead of the new sites coming online each day, but that doesn't necessarily equate to the volume of traffic you are looking for.

The one thing that is constantly a positive when you want to garner the interest of future customers is to build SEO that gets Google's attention, and the way to do that is to know what Google wants.

Search engines are designed to be fair to all websites that compete for free space in the searches, so following the guidelines explicitly for the best exposure is the only way to expect to press closer to being located on the first page of an applicable search.

Keep Your Website Current

People who tell you that a website can be designed to run itself are not very perceptive of how the process works. Search engines like seeing new content each time they crawl a website, and visitors to your site will want to return often when you build SEO by keeping them supplied with new information on a topic of interest to them.

As people return and the traffic increases, Google will raise your rank and move you up the ladder. Keep your content original and do the research necessary to provide factual and interesting information. If you have a popular niche topic and provide updates often, you will build SEO and increase your ranking.

Optimization for the Search Engines

You should make it very clear what you are promoting on a website. This is true in the printed word, pictures, and videos, but it must also be true behind the scenes where the search engines pick up information.

The more straightforward and obvious your content is made, the higher that content will be ranked. You should have a description for a webpage that includes the keyword phrases for which you want to be ranked. Those same keywords need to be your tags so they build SEO.

Quality Backlinks

Off page SEO is the heart of selling your website, and it is represented by backlinks. Of course, where those backlinks originate has much to do with how highly they are regarded. Just as there are quality backlinks that can boost your ranking, there are also links that can damage your ranking, so it is important to understand the value the search engines place on the origin of the links and how they are obtained.

If your website information is useful and provides value to the reader, it is much easier to attract quality backlinks, many from sites that are already ranked high in searches. New content and link building must be a continual part of building SEO for your website. Give it the time and effort it deserves, and you will be well rewarded.

Signs of a Quality SEO Link Building Service

What is link building? It is about promotion of your website and getting as many backlinks as possible. Links are a measure of popularity of your site. Each link is some kind of vote for your site, links are also the essential part of the PageRank algorithm used by Google to evaluate each web page according to its relevancy. This means that most of the SEO activities are focused to get backlinks from relevant pages.

Of course, all the links do not have the same value. The first link property that plays an important role in link building is the "nofollow" attribute. This attribute tells search engines not to follow this link (to discover new pages) and not to take it into account for PageRank calculation (this applies only to Google). The main purpose of this attribute was to mark some external backlinks in blog comments to be less attractive to reduce spam. However, this attribute is now used all over the web without any good reason. This means that many websites are using it for all outgoing links. This makes no sense because links are the essential part of the web which is in fact a collection of linked documents. Therefore, most backlink strategies are focused to get normal backlinks without this unnecessary attribute.

The second important property of the link is the anchor text. This is the text that actually points to another page. This text actually tells to search engines and human visitors what is the content of the page the link points to. This means that it is important not to use irrelevant text like "click here" or "this page" for anchor text.

Another important consideration is the location of the link. Links on relevant pages with similar content are much more important than links on pages with no content or on pages with many different links. This means that the goal should be to get most of the backlinks from similar and relevant pages.

But all backlink building strategies should not create "clean" links exclusively. There should also be some nofollow links and links with common anchor texts. This will reflect natural links as they are created without any intervention.

Now that you know how links should look like you can analyze the quality of backlink building service. This can be done by using some SEO tool which analyzes backlinks or by simply using Yahoo site explorer to discover backlinks to particular page and them check them manually. You should pay attention to the number of links, their location (relevant pages or not), anchor text distribution (avoid repeating the same words) and ratio between normal and nofollow links.

Are High PR Backlinks Necessary For High Rankings?

How many backlinks does your site need to have in order to rank high with the search engines? Interesting question, isn't it? It popped in my mind when I first started to notice my site getting higher rankings.

I have been witnessing my blog go up in the rankings from being on 6th page on "Internet Marketing Mastermind" search listings to moving up to the 3rd, 2nd and finally to the first page of Google and Yahoo.

I have done a lot of SEO research throughout the past couple of months and the term "backlinks" was practically beaten into my huge, wooden head. I have been obsessed with backlinks for about two weeks, if I remember correctly, until I have realized that if I produce quality content, which is more interesting to read than most of my competitors', I would have no problem with SEO and Ranking High with Google, because great content goes Viral.

Exactly one and a half weeks later, I have realized that an incredible thing had happened! I WAS RIGHT! It rarely happens, but it does, and this time I was actually right! My traffic grew, sales, sign ups, subscriptions, you name it. So, does it mean that backlinks are the Holy Grail of SEO?

YES! Backlinks are vitally important for high search engine rankings. Don't get me wrong though, Meta tags, description and tags are also very important, but if you got those optimized right, all you have left with are backlinks.

Backlinks, actually, are what Google uses in order to find out whether your website can be trusted. They are actually what signals of your authority and tells the search engines what other websites think of you. Backlinks are like Testimonials for your website being legit, spam free and safe place for people to be spending their time on. Backlinks are what you might consider your hotel's "star rating"-if you have a lot of them than it is a five star hotel, if not, than it is probably a motel six.

If you are new, or just launched a website, here are some of the things you might want to do right now, before you continue promoting it.

Download &amp; Install Google Toolbar. There are a few reasons you might want to do it. For starters you will be able to access your Gmail and Google Bookmarks from anywhere and Second(and most important) you will have instant Page Rank data about the websites you are visiting. Why is that important? Let me give you an example.

You are on your Backlink mission, looking for blogs to post comments on, and it looks like you found one. It looks professional and stylish with fancy RSS Feed buttons in the top right corner. However, will it do you any good if you post a comment on a low page rank blog? Hardly... It even might screw things up for you. Therefore, what you do, is you check with your Google Toolbar what page rank does this blog have and by judging on the data you get, you can decide whether it is even worth your time to post a comment in the first place.

Check how many backlinks your site Has right now. This is done in order to get a clue where you are right now, and whether you will have to step it up and get intensive. I mean, you DO want increase in traffic, right?

One more thing, before you get all pumped up thinking you cracked Google's Algorithm, one more thing you need to know. You will not have instant results. You will have to wait, because backlinks do not work like that. It will take some time, couple of days, weeks maybe month before Google will notice your site having authority.

Give it time, but don't stop, be consistent. If you don't see results after 4 days, don't stop and ask "why am I am not getting 34,000 hits a day yet?!". Take it slow, take easy and you will get your website where you want it to be.