SEO is a huge topic that books have been written about and careers built on. What I aim to accomplish is to provide a few often overlooked SEO backlinks keys that will easily help you increase your website's search engine rankings.
SEO either takes place on-site or off-site. By definition, SEO backlinks occur off-site and always provide direction to your website. I only make this distinction to offer clarity around the objective of building a robust back-link structure.
One of the simplest and often ignored, yet highly effective back-link tactics is to place a simple ad for your website on Craigslist. Maybe you expected a complex SEO backlinks approach, but I'm telling you, placing a simple Craigslist ad once a month works!
Social bookmarking is by now a fairly well-known tactic to build back-links to your site. You can use onlywire.com if you want to share your bookmark with up to 19 popular bookmarking sites at once. The key with social bookmarking is to only share your best article, post or webpage once a month or so. Overdoing it will be seen by the search engines and can reduce the effectiveness of these back-links.
Visit relevant blogs and make useful, relevant comments once a month or so. Make sure you have a least one relevant blog for each extension: .com, .info, .net, .org, .gov and .edu. Make sure you leave your website address in your actual comment and keep it natural and relevant. Pay special attention to the .edu and .gov blogs as these carry more weight with the search engines. Also, and this is important, since the search are good at spotting patterns, vary the website page or post you leave in the blog comment. Avoid leaving the same exact web address on every blog you visit. Eventually the search engines will pick up on this.
Use YouTube to link to your website. Recently Google updated their search engine algorithm and placed more weight on use of video. This makes perfect sense when you factor in that Google owns You Tube. You Tube, of course, is not the only video directory online but it is the biggest by far. Other video directories to also use include Viddler, Vimeo and Daily Motion. Unlike article marketing, there are almost no rules with video, other than keep it clean. This allows for a lot of creativity. You can have a 15 second video that simply puts a short, sweet and hopefully cleaver add for your website. Your 15 second video could link to a different video ad for your website over at one of the other video directories. You could even build a video link wheel, which although is not allowed with articles, is allowed with videos. You can also easily back-link this same video over at reddit.com. The opportunities are endless with video and as mentioned Google places a high-ranking value in its search algorithm.
Hopefully this quick fly by on SEO backlinks helped spur your creativity and will aid your efforts as you build a strong treasure trove of high value back-links to increase you website rankings and traffic.
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